White Sapphire® powder is a multifunctional cosmetic powder used in skincare, sun care, and makeup formulations to improve both the visual appearance and performance of cosmetic products. White Sapphire® Matte works as a soft focus powder while also delivering oil control and anti-sweat properties, helping reduce shine, improve wear, and maintain a fresh, matte appearance throughout the day. It has also been shown to support enhanced SPF performance when used alongside mineral UV filters. White Sapphire® Glow functions as a soft focus and light-reflecting powder, creating a radiant, glowing skin appearance while maintaining a natural finish. It also contributes to SPF boosting performance in sunscreen and hybrid formulations. Because of these properties, White Sapphire® is commonly used in: Primers and complexion bases Foundations and concealers Face powders and blushes Mineral sunscreens and SPF cosmetics Moisturisers and hybrid skincare-makeup products

White Sapphire® is available in two variants designed to create different skin finishes in cosmetic formulations. White Sapphire® Matte functions as a mattifying cosmetic powder, helping absorb excess oil and reduce shine to keep skin looking fresh and shine-free. Its oil-absorbing and anti-sweat properties make it ideal for: oil-control skincare mattifying primers long-wear foundations shine-control and sweat-resistant sunscreen formulations White Sapphire® Glow is designed to act as a luminous cosmetic powder, reflecting light to create a radiant, glowing skin appearance. It enhances natural radiance without heavy shimmer, making it ideal for: illuminating primers radiant foundations glow-enhancing skincare hybrid makeup-skincare products Both variants also contribute to SPF boosting performance when used in mineral sunscreen systems.

White Sapphire® Glow creates a soft glow cosmetic effect by diffusing and reflecting light across the skin’s surface. When light interacts with the particles, it is scattered in multiple directions while also enhancing radiance rather than reflecting directly back. This optical behaviour enables a soft glow effect, helping improve skin brightness while still reducing the visibility of fine lines, pores, and uneven skin texture. Soft-focus powders work by: minimising harsh light reflection (which highlights imperfections) increasing diffuse light transmission (which softens the appearance of skin) This makes White Sapphire® Glow an effective blurring and radiance-enhancing ingredient used in primers, foundations, and finishing powders.

Yes. White Sapphire® can significantly improve both the performance and sensory profile of sunscreen formulations. It has been shown to support enhanced SPF performance when used alongside mineral UV filters, helping formulators optimise protection in mineral sunscreen systems. White Sapphire® Matte additionally provides anti-sweat properties, helping reduce moisture build-up on the skin and supporting improved wear in sunscreen formulations. In addition, White Sapphire® helps improve mineral sunscreen texture, reducing tackiness and creating a smoother, more elegant skin feel. This is particularly valuable in: mineral sunscreens tinted sunscreens hybrid SPF makeup products

White Sapphire® Matte functions as an oil absorbing cosmetic powder with anti-sweat properties, helping reduce both excess sebum and moisture on the skin. Its high surface area allows it to: ·         absorb excess oil ·         reduce visible shine ·         create a smooth, matte skin finish By controlling oil and reducing the impact of sweat and sebum, White Sapphire® also helps: ·         prevent makeup breakdown ·         extend wear time ·         maintain a fresh, shine-free appearance throughout the day

Compared to silica, White Sapphire delivers higher total and diffuse light transmittance, producing a more natural soft-focus effect. Compared to nylon powder, White Sapphire offers stronger pigment adhesion in colour cosmetic formulations and carries a cleaner certifications profile, including COSMOS, vegan, and non-GMO.

White Sapphire® can be used in a wide range of cosmetic and personal care formulations where soft-focus, mattifying, or luminous effects are required. Common applications include: sunscreens and SPF cosmetics primers and complexion bases foundations and concealers face powders and blushes eye shadows lipsticks and lip products skincare creams and lotions Typical formulation levels can range from approximately 1–10% depending on the product type, allowing formulators to control the level of blurring, oil control, or glow enhancement required in the final product.

White Sapphire® improves both the sensory feel and functional performance of cosmetic formulations. It helps create a: smoother, creamier, more spreadable texture more even product application refined, soft-touch skin finish In addition, White Sapphire® enhances powder adhesion, allowing formulations to stay in place longer and maintain their performance throughout the day. Testing has shown that White Sapphire® can deliver stronger adhesion compared to common cosmetic powders, helping improve: long-wear makeup performance product durability resistance to breakdown from oil and sweat

Yes. White Sapphire® is designed to function as a pore-blurring cosmetic powder, helping improve the visual appearance of skin. By diffusing light across the skin’s surface, it creates a soft focus effect that reduces the appearance of: pores fine lines uneven skin texture This optical blurring effect allows the skin to appear smoother and more refined without masking the natural skin tone.

White Sapphire® stands out from traditional cosmetic powders by combining soft-focus optical performance with functional formulation benefits. In addition to delivering a blurring and skin-smoothing effect, it also provides: enhanced powder adhesion for longer-lasting wear oil absorption and anti-sweat performance (Matte) radiant light reflection (Glow) improved mineral sunscreen performance and SPF boosting This combination of optical blurring, mattifying, and performance-enhancing properties makes it a highly versatile ingredient for modern cosmetic formulations.

Unlike talc, White Sapphire is free from asbestos contamination concerns and holds COSMOS certification. It delivers comparable mattifying and adhesion performance with a cleaner regulatory profile.

Oil control and anti-sweat performance improve as concentration increases up to approximately 8--10%. Above this level, sensory and aesthetic trade-offs may apply depending on formulation type. Trial at your target use level is recommended.

Yes. Smaller particles deliver greater diffuse light transmission and a more refined soft-focus effect. White Sapphire's controlled particle size is optimised for this balance in cosmetic applications.